"The time has come for you to transform your coaching practice into the rewarding platform that will provide you with the kind of life you so richly deserve!"
Dave Carpenter
Host of the Peak Performance Show
on Exceptional Wisdom Radio
Dear Coach:
It is a well-known fact, within the coaching industry, that far too few coaches enjoy all the rewards they deserve for the years of work it has taken to develop their expertise. The time has come to change this!
The world will be a better place when quality coaches like you are getting all the rewards you deserve.
We have gathered 19 of the world’s very best experts
on transforming your practice into a rewarding platform!
These world class experts will provide you with the philosophies, strategies and tactics so that you can:
- Enjoy greater personal visibility
- Attract more and better clients
- Break the slavery of hourly billing
- Create multiple streams of income
- Use technology better so as to achieve greater freedom
- Become a real role model for that which you coach
- Take your coaching practice to another level
No matter whether you are a business coach, a life coach, an executive coach, a career coach, a wellness coach, a relationship coach, or any other kind of coach, this event can change your life!
Those new to the coaching business will use the wisdom from this event to jumpstart their practice. Experienced coaches will use the wisdom to create a more rewarding business. And, those considering entering the coaching business will get the valuable information to make an informed decision.
Never before has so much talent shared their exceptional wisdom on coaching success from one platform.
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Lynn Grodzki
Business & Practice of Coaching |
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Lynn Grodzki is a Master Certified Coach and a Licensed Clinical Social Worker. She is widely recognized as a pioneer in the field of practice-building, showing professionals how to own and operate a business that yields profits, principles, and personal choice. Author of four books, her book Building Your Ideal Private Practice remains the best-selling guide to practice building. Her latest book, The Business and Practice of Coaching, has been reviewed as “Nothing less than a radical rethinking of the essentials of building a coaching practice” and “A voice of realism for the coaching profession.” We are pleased to provide a copy of this insightful book as a free bonus for every SuperConference participant.
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Lynn is a sought-after speaker at international professional conferences and is a member of the faculty of CoachU, Her articles about practice-building appear frequently in national magazines and she publishes a free monthly email newsletter that is read by thousands of professionals. |
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Suzanne Falter-Barns
Building Name Recognition |
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Suzanne Falter-Barns teaches coaches, authors, speakers and other infopreneurs how to create a brand, branded website, blog and ezine that attract the major media. She herself is living proof of the wisdom of her consulting. She is the author of two best selling self help books on living your creative dream. How Much Joy Can You Stand? was a main selection of The One Spirit Book Club, and was featured in Fitness, Woman's Day, Writer's Digest and on more than 100 radio and TV shows. Living Your Joy was named one of the top nine self help books in print by Self Magazine, and has been featured in many publications including the Christian Science Monitor.
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Suzanne’s expertise in promotion runs deep. She was a marketing consultant in New York City for nearly 20 years, working with companies such as The New York Times, Hearst, Conde Nast and Colgate Palmolive. She has also worked as a freelance journalist and columnist for The New York Times, SELF, Fitness, More, and many other national publications. |
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Brad Swift
Writing to Build Credibility & Visibility |
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Brad Swift is an award winning, prolific author. He has written over 300 magazine articles for a diverse assortment of magazines including Omni, Entrepreneur, New Age Journal, Yoga Journal, Utne Reader, Unity Magazine, Better Homes and Garden, Modern Maturity, and many others. His first book, reflecting his love for coaching, was Winning Through Coaching: Building Your Business Through Building Your Team.
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Brad is the founder and Director of Life On Purpose Institute, a leading life purpose coach, and host of the Living and Working on Purpose radio show heard weekly on Exceptional Wisdom Radio. His latest book, Life On Purpose: Six Passages to an Inspired Life, is receiving critical acclaim for the practical tools and techniques included in the book.
Trained as a veterinarian, Dr. Swift had an epiphany some 20 years ago that led him to clarifying his own purpose and redesigning his life to be a reflection of it. He has since devoted his life to assisting others to live true to their own life purpose and has become a recognized leader in developing the tools and techniques to help people find their life purpose.
The Life on Purpose Institute delivers an interactive and engaging program of personal development and spiritual enlightenment through the effective and economical technology of telephone conferencing classes, email, and the Internet. The Institute also trains Life On Purpose coaches and facilitates linking people to the right coach for their specific needs. |
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Patsi Krakoff &
Denise Wakeman
Blogs |
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Business blogging experts Patsi Krakoff and Denise Wakeman are known as The Blog Squad™. With two decades of business, marketing and sales experience, Patsi and Denise help professionals set up and optimize great business blogs. They also operate a "blog crisis prevention program" – dedicated to extreme blog makeovers for boring blogs.
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Hundreds of professionals have saved time, energy and aggravation using The Blog Squad's services, blogging books and programs to set up their blogs and learn best blogging practices.
Patsi and Denise write on nine blogs and have co-authored many blogging programs including "Build a Better Blog: The Ultimate Guide to Boosting Your Business with a Professional Blog," and The Blog to Book Project. They frequently speak at conferences and workshops about business blogging, blogging for authors and how to gain expert status through blogging.
Patsi and Denise offer pragmatic, no-nonsense, how-to guidance and are committed to helping professionals profit by integrating blogs with other online marketing tools such as social media, newsletters and ecommerce systems. |
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James Roche
Building Your Mailing List
with Compelling Freebies |
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James Roche, The Info Product Guy, is widely known for his skill in coaching great products out of entrepreneurs. He combines his unique background of over 12 years as an artist, coach and marketing expert to help entrepreneurs get more clients and passive revenue with unique info products.
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James has helped hundreds of coaches and other experts in over 15 industries including: interior design, business start-ups, retirement coaching, real estate, book writing, sales, internet marketing and even palmistry.
He is also the creator of the Info Marketing Action Plan (iMap), a 90-Day Group Mentoring Program that shows entrepreneurs, step-by-step, how to create a marketing message and plan that quickly translates to more clients and passive revenue.
James has trained with some of the greatest marketers and business owners in the country including Dan Kennedy, Stephanie Frank, Mark Victor Henson and Alex Mandossian among many others. He is also a graduate of Coach U. |
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Jim Palmer
Print Newletters |
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If you believe print newsletters are passé, then you need to meet Jim Palmer. Known as the Newsletter Guru, Jim has been designing and writing print newsletters for clients in just about every industry for nearly thirty years. Jim is the founder and president of Dynamic Communication, which helps clients build customer loyalty with best-in-breed print newsletters.
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Jim is also the founder and president of No Hassle Newsletters where his proprietary online system provides coaches with a simple, cost effective means of communicating with clients and potential clients. He is a convincing advocate of using multiple communication channels to build strong ties to clients. Jim is also the author of Newsletter Secrets Revealed—How to Use Newsletters to Make Your Profits Soar. |
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Deborah Brown-Volkman
Marketing Your Way to Success |
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Deborah Brown-Volkman, PCC, is a highly regarded New York City career coach who has coached executives from JPMorganChase, Oracle Corporation, Lucent Technologies, General Motors, Procter & Gamble, Ziff Davis, IBM, American Express, EDS, Ogilvy & Mather, McCann-Erickson Worldgroup, Columbia University, New York University, Chief Executive Magazine, MSNBC, & BMW. She is also the President of Surpass Your Dreams, a successful career, life, and mentor coaching company that has been delivering a message of motivation, success, and personal fulfillment for the last decade.
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Deborah is the author of four books: Coach Yourself To A New Career, A Guide For Discovering Your Ultimate Profession; How To Feel Great At Work Every Day, Six Steps For Creating A High-Energy Success Plan For Your Career; Four Steps To Building A Profitable Coaching Practice, A Complete Marketing Resource Book For Coaches; and Four Steps To Building A Profitable Business, A Marketing Start-Up Guide For Business Owners, Entrepreneurs, And Professionals. She is also co-author of The Essential Coaching Book, Secrets to a Winning Life.
Deborah has been featured as a career expert for WABC-TV New York Eyewitness News, CNN, News 12, The Wall Street Journal, The New York Times, Smart Money Magazine, Business 2.0, The Chicago Tribune, and New York Newsday.
Deborah received an AAS degree in Data Processing from Queensborough Community College, a BBA in Marketing from Hofstra University, and a Certificate in Financial Planning from New York University a 2004 recipient of CoachVille’s Annual Thomas Leonard coaching award for contributing to the success and evolution of coaching. |
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Susan Harrow
Selling Yourself without Selling Your Soul |
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Susan Harrow’s clients have been reviewed and interviewed in TIME, WIRED, USA Today, People magazine, O Magazine, The Wall Street Journal, Inc., The New York Times, Forbes, and many women's magazines including Vogue, Bazaar, Self, Mademoiselle, and Seventeen. Her clients have been featured on Larry King Live, Maury Povich, National Public Radio's All Things Considered, Good Morning America, CBS This Morning, and CNN.
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Susan specializes in media coaching and creating marketing strategies for executives, speakers, authors, coaches and entrepreneurs. She's the author of Sell Yourself without Selling Your Soul, The Ultimate Guide to Getting Booked on Oprah, many marketing audio tapes and e-books, and publisher of 60 Second Secrets a free bi-monthly publicity and marketing newsletter. Through keynotes, seminars and individual and corporate coaching she trains clients to define and control their public image, handle any type of media interview, and create irresistible story ideas for producers, editors and news directors. |
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Steve Baum
Building a Business that
Nurtures Your Soul
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When it comes to understanding what it takes to achieve business success in a profession, Steve Baum has few equals. He is Managing Partner Emeritus of the New York accounting and consulting firm of Marks Paneth & Shron, where he serves as trusted and knowledgeable business advisor to a Who’s Who of successful individuals resident in the greater New York City area. He also is the Chief Executive Officer of Boston based Exceptional Wisdom, Inc, sponsor of the SuperConference.
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Until recently, Steve was co-Managing Partner of Marks Paneth & Shron and architect of the plan that saw the firm develop into one of the largest and most respected CPA firms in New York. He is also a past President of the New York State Society of CPAs and he has served as a member of its Board of Directors. And, he previously served on the Governing Council of the American Institute of CPAs.
Steve’s passion is his work with philanthropic organizations, both as an advisor and as an officer. He is the Secretary/Treasurer and a Trustee of the Dorot Foundation (an organization that supports educational and cultural activities related to Jewish heritage) and the Union Square Fund (which provides monetary awards to recognize and support innovative grassroots projects and organizations responding to pressing social issues in NYC). He also serves as a director of Justice for Athletes. Steve has been honored for his contributions to the accounting profession and to philanthropic endeavors with two prestigious awards from the New York State Society of CPAs: the Arthur J. Dixon Public Service Award and the Distinguished Service Award. He has also received the Public Service Award from the AICPA, an honor reserved for only one CPA in each state.
Steve Baum earned his BA degree in Accounting from Queens College, a JD from Brooklyn Law School, and a LLM in Taxation from New York University School of Law. He is a Certified Public Accountant, and is a member of the American Institute of Certified Public Accountants, the New York State Society of CPA’s, and the New York State Bar Association. He has been admitted to practice before the United States Tax Court. |
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Andrea Lee
Multiple Streams of Income |
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Andrea J. Lee is universally recognized as the guru of multiple streams of income for coaches. In fact, she wrote the book! Her Multiple Streams of Income for Coaches is widely regarded as the guide to how to take any coaching business to the next level by methodically capturing multiple streams of income from related products and services. And, Andrea’s guidance is not just based on theory, she has been at the center of the coaching business for many years. She served as Chief Operating Officer of CoachVille, the largest network and trainer of coaches in the world with 39,000 coaches and members in 105 countries.
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Andrea’s latest book, Money, Meaning & Beyond, is a call to action for all coaches to create a practice that fulfills both financial and spiritual needs. In addition to her writing, Andrea is an active coach and consultant to coaches and other entrepreneurs on five continents. She is frequent speaker and seminar leader on processes for leveraging ones time and talent. She is also the creator Pink Spoon Marketing, a multimedia Home-Study Program consisting of five CDs and a 189-page workbook. |
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Burt Dubin
Speaking Before Live Audiences |
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Any coach with a true passion for his or her core competency can learn to be a speaker capable of earning a significant auxiliary income from speaking and derivative product sales. And, Burt Dubin is just the guy to help transform a successful coach into a successful platform speaker. He is a rare combination of experienced professional speaker with his own successful career under his belt and a powerful mentor who makes a deeply meaningful impact on the life of each person he works with.
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Burt has been training speakers for more than twenty years and is widely recognized as one of the country’s best mentors to successful speakers. He has helped hundreds of people become speakers and hundreds of speakers become successful professionals. He is the creator of The Speaking Success System. And, he is a frequent speaker and participant at the important speaker conventions in Europe, (Professional Speakers Association of Europe,) in Australia, (National Speakers Association of Australia,) in Canada, (Canadian Association of Professional Speakers,) and in the USA (National Speakers Association). |
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Dan Poynter
Transforming Your Book Idea into a
Credibility Booster & Income Stream |
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When it comes to writing and publishing your dream book, Dan Poynter is widely recognized as the expert. Dan is the author of more than 120 books, many of which have been translated into Spanish, Japanese, British English, Russian and German. He has also been a publisher for almost forty years! His personal life mission is to see that people do not die with their dream book still inside them.
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Dan is an evangelist for books, an ombudsman for authors, an advocate for publishers and the godfather to thousands of successfully-published books. His seminars have been featured on CNN, his books have been pictured in The Wall Street Journal and his story has been told in US News & World Report. He is frequently quoted in a wide range of publications because of the wide recognition he enjoys as the pre-eminent authority on book publishing. |
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Jeanna Gabellini
Teleseminars |
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Jeanna Gabellini, CPCC, is a master coach, speaker and author of several programs and books including The Art of Practice, Speed Dial The Universe™, Mind Games™, The Prosperity Game Home Study Course, The Magnetizing Money Course™, and Financial Fortune™. She has instructed tens of thousands in person, on the radio and in teleconferences on how to get exactly what they want by using the Laws of Attraction.
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Jeanna is regularly featured in the media and is a recognized authority on the Laws of Attraction. As co-host of The Jeanna and Eva Show, she has interviewed some of the most successful motivational experts today. Her new book, Life Lessons for Mastering the Law of Attraction, co-authored with Jack Canfield, Mark Victor Hanson and Eva Gregory, is being released in March of 2008.
In 1998, she was one of the first coaches in the world—and the youngest—to receive the designation of Master Certified Coach by the International Coach Federation. Jeanna has served on the board of both the Personal Professional Coaching Association and the International Coach Federation. |
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Mary Allen
Group Coaching Programs |
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Mary Allen is one of the country's top success coaches and has helped thousands of entrepreneurs, executives, professionals and other coaches to achieve personal success. She is the author of The Power of Inner Choice – 12 Weeks to Living a Life You Love and leads groups in her highly acclaimed year-long coaching and life mastery program called The Success and Inner Peace Bootcamp.
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Mary is certified as a Master Certified Coach by the International Coach Federation (ICF). She also earned the Certified Professional Co-active Coach credential from The Coaches Training Institute, and is a graduate of Coach University.
Mary got her start in the field of coaching by working with Tony Robbins. She continues to learn from the masters and share her wisdom with others through her ongoing interview series, Conversations with the Masters. For that series, she has interviewed such notable authors as Dr. Wayne Dyer, Caroline Myss, Debbie Ford, Adyashant , Byron Katie, Cheryl Richardson and Dr. David Hawkins.
Mary combines great coaching credentials and experience with significant business success. She started her career doing executive search for large companies like Price Waterhouse, American Express and IBM. She has solid business experience in sales with smaller, more entrepreneurial companies. The breadth of her business background helps her relate, on a very personal basis, to the full spectrum of business professionals. Mary holds a bachelor's degree in Psychology from the University of Wisconsin. |
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Eva Gregory
Membership Sites |
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Eva Gregory is a widely recognized authority on the Law of Attraction. She specializes in empowering individuals and organizations to produce outstanding results through the use of individual coaching, group coaching, teleclasses and workshops. Her latest empowering innovation is her membership site, Leading Edge Success Club.
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Eva is a CPCC, received her coaching certification from The Coaches Training Institute and has had further training with CoachU and Corporate CoachU. She is the Past President of the International Coach Federation (ICF) San Francisco East Bay Coaches.
Eva is the author of several programs and books including The Feel Good Guide to Prosperity, The Prosperity Game Home Study Course™, The Magnetizing Money Course™, and 12 Weeks to Financial Fortune™. Her new book, Life Lessons for Mastering the Law of Attraction, co-authored with Jack Canfield, Mark Victor Hanson and Jeanna Gabellini, is being released in March of 2008.
Eva’s business background includes over twenty years in finance & operations and marketing with a Fortune 100 corporation, marketing executive of a software start-up firm, and owner of her own coaching and training firm. |
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Terri Levine
Joint Ventures |
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When it comes to the business of coaching, Terri Levine is often thought of as the Coach’s Coach. Her long history of teaching coaches of all kind the nuances of the business of coaching has earned her this pre-eminent reputation. Besides being an active Master Coach, she is the founder and CEO of Comprehensive Coaching U, an internationally recognized organization that provides a wide range of training to individuals and organizations that want to learn coaching skills and/or become Certified Comprehensive Coaches.
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Terri is also a prolific speaker and author. She is the author of the bestselling books, Work Yourself Happy, Coaching for an Extraordinary Life, and Stop Managing, Start Coaching!, as well as of an extensive collection of training materials used at Comprehensive Coaching.
Long viewed as an innovator in the coaching field, her latest innovation is her membership program, the Coaching Spa. Terri attributes much of her success in coaching to her extensive joint venturing. One of her many joint venture projects is her latest book, The Successful Coach: Insider Secrets to Becoming a Top Coach, which she recently co-authored with Joe Vitale and Larina Kase. |
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Christina Hills
Automating Your Cash Machine |
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Christina Hills, “The Shopping Cart Queen,” is a leader in enabling coaches to reap the benefits of multiple streams of income. She helps business owners understand and effectively use shopping cart systems, membership programs, and autoresponder systems that support a wide variety of coaching products and services. She is perhaps best known for her training in effectively selling online by fully engaging customers and adroitly following-up with prospects.
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Christina’s understanding of the science of creating a compelling shopping experience is rooted in her years working with the Feature Film Division of George Lucas’s creative think tank, Industrial Light & Magic. There she worked on films such as Star Wars: Episode I, Jurassic Park II (The Lost World), The Perfect Storm, ET the Extra Terrestrial (re-release), Twister, and Mars Attacks!. Prior to working with Lucas’ company, Christina was an animator for the network promotions division of NBC-TV in Burbank, CA. |
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Melanie Benson Strick
The Coach’s Secret Weapon:
Leveraging for Success |
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Melanie Benson Strick has coupled her corporate experience in project management with her love for coaching to become the answer for coaches looking to take their practices to another level. She is the founder of Success Connections, an innovative company committed to transforming the lives of overwhelmed, burned out entrepreneurs. Success Connections teaches entrepreneurs how to leverage their efforts, through supportive systems and teams, to achieve greater financial success while at the same time creating more leisure time.
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Melanie is co-creator of the ULTIMATE Success Generator, Virtual Team Building Secrets, co-author of Visionary Women Inspiring the World: 12 Paths to Personal Power and contributing author to Entrepreneurial Spirits.
She is past-president of the International Coach Federation (“ICF”) Los Angeles chapter and founding past-director of the Shared Vision Network Los Angeles. She is also past Co-Chair of the ICF Small Business Coaching Task Force, with a charter to promote the value of coaching to small business owners world-wide. She is a graduate of Coach U.
Melanie worked for a decade in the Communications Division of Motorola, Inc., a Fortune 500 company. Her career progressed from being a business analyst to a Quality Systems Manager. She won two awards for innovation in Motorola’s Total Customer Satisfaction program; spent three years managing multi-million dollar projects for state and local government dispatch centers; and traveled the country training teams how to meet the needs of customers.
Melanie holds a Masters of Arts in Organizational Management and a Bachelors of Science in Business Management. |
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Super Special Surprise Star
Taking Care of the Star that is YOU! |
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Our SuperConference closes with a special guest appearance by one of the true pioneers of the coaching business. This gracious star trained directly with Tom Leonard, the father of coaching as we have come to know it. She is amazing at laser coaching, which she frequently demonstrates in her public appearances. She is a multi-time bestselling author. She has appeared many times on Oprah and hosts a weekly radio show. And, she has had two PBS specials.
Our SuperConference speakers are all renowned experts but when we unveil our closing keynoter, you will understand why we can honestly say we saved the best for last. Join us to hear our Closing Keynoter share her exceptional wisdom on why it is so important to make extreme self-care a daily activity. She is an inspiration to many, around the world, and her closing presentation is sure to touch the heart of all in the audience.
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As amazing as this group of speakers is, what is even more amazing is how they have collectively chosen to make their wisdom available to you for free! This event was originally contemplated as a way to introduce you to virtual conferencing, an innovative way to save you travel time and costs. The virtual event was to sell for $995, with a limited time, early sign up discount that brought the price down to $695 for first movers.
As final preparation was occurring for this great event, the speakers witnessed the same turmoil in the United States economy that many of you have. The triple whammy of the housing crisis, record gas prices, and dramatic increases in food costs are raising havoc with the budgets of all consumers, and increasingly all companies. And, there are signs that these same challenges are beginning to raise economic havoc in other countries around the world.
Seeing this turmoil, the group of speakers then rallied around a suggestion that the current times are so troublesome that the event should be transformed so as to make a statement about the need for the coaching profession to position itself as a major force in dealing with the pain being felt by so many people around the world. To make such a statement, the decision was made that the 2008 SuperConference would be made a free event so that each and every coach can participate.
On a very personal level, I am so honored that each of these speakers agreed to donate their time to creating content that can help any coach to quickly serve more clients in a variety of cost effective ways. And, I am in awe of the decision by the event sponsor, Exceptional Wisdom, Inc., to cover all of the production costs of this significant event.
Troubled times mean that more people than ever will need coaching, of all kinds. The challenge to the coaching profession is to have the visibility and delivery platforms to reach a market sure to increase dramatically in the comings months.
This is a time to set aside any thoughts of your fellow coaches as competitors. The world needs what coaches can bring in terms of focus, clarity and hope for clients. Now is the time for the profession to make gains on the ideals of Thomas Leonard that quality coaching be available and affordable to all who can benefit from such assistance. Now is the time for all coaches to accelerate the transition to new ways of getting their wisdom to the maximum number of people, in ways that anyone interested can easily afford.
This event can be a watershed for the coaching profession… at a time when such is very much needed. And through the generosity of the speakers and the sponsor, this wisdom on transforming your practice is now available to you… for free… with the only condition being that we ask that you help us get every single coach to this event.
There is an old adage that “you get what you pay for.” And, certainly it is very often the case that when you get something for nothing, it is not worth much of anything.
Please don’t prejudge the value of this event, to your practice, by the fact that it is free. It was conceived to sell for $995. However, the speakers made a principled collective decision that the content was so rich, at a time when so many potential coaching clients are so troubled, that they wanted to make sure that each and every coach has the opportunity to hear from this distinguished panel of experts exactly how one’s coaching practice can be quickly transformed to serve more clients.
What you are about to experience is not a Teleseminar. This is a powerful virtual conference that you can enjoy from your office, on your computer, with no additional costs. And, it is not a preview style event…this is the real deal! Each and every speaker was grilled as to specific ways to improve one’s coaching practice, in 17 different areas.
So, please don’t think free as in “no value.” Think free as in the Live Aid concerts where superstar musicians come together for a higher purpose that benefits the greater good. Here, 19 superstars came together and decided that they would contribute to something they believe can lift the coaching profession at a time when such could be so beneficial to clients and potential clients in dire need of assistance.
Here is what you get when you participate in this transformational event:
- Exceptional wisdom from insightful interviews of each of the 19 superstars
- MP3 download access to the interviews so you can listen as you jog, drive or whatever
- Answers to questions submitted by coaches
- Written summary of key learning points for each speaker
- Quick-access links to additional information related to the speaker’s interview
And, to help you prepare for this terrific event, the information from the speakers has been used to create a powerful Coaching Business Diagnostic. This diagnostic is self-scoring so your answers are known only by you.
The quality of the content of this SuperConference is so powerful that you can single-handedly use it to quickly transform your practice. Or, form a mastermind group and use this content to collectively lift the practices of each coach in your mastermind group.
Because of the proprietary technology and processes used with the SuperConference, we are granting access on a first come, first serve basis. Based on the current backlog of registrants, you should receive your access within 3-4 days (we update this estimate on an ongoing basis) if you sign up today. The sooner you gain access, the sooner you can transform your practice.
For secure access, please tell us where to send the access instructions.
Never has there been a time where more people could benefit from quality coaching. We encourage you to position yourself to play a role in serving this need.
I am confident that you will be pleased with your choice to be a part of this transformational event.
Sincerely,
Dave Carpenter
SuperConference Host
P.S. — I so appreciate the generosity of these superstar speakers as reflected in their decision to make this an event readily available to all coaches without charges of any kind. I hope that you — in your own way — will let each of the speakers know just how much you appreciate their commitment to the ideal of transforming the coaching profession to quickly serve more people in these challenging times.
